Monday, 9 May 2011

Final Digipak


Bottom right : Firstly, I have improved the cover of my Digipak in many ways. I believe this image is more suitable than the previous one as the protagonists hand gesture suggests she is defending herself from something. The fact that her hand is pressing against the lenses creates mild voyeurism as we feel we are watching her. I have used black and white font and blotches of fake blood stains to foreshadow that something negative may happen to her. This also reinforces the genre of the band. I have kept the importance text on the protagonists hand as if she is advertising the band and the song. The title of the song is larger than the band name because I feel the established band does not need to be very visible as fans will already be able to tell due to the style of the Digipak.

Bottom Left: I believe I have made major improvements to my first draft of the back cover. Firstly, the mid-shot image I have used allows the audience to familiarize themselves with the lead singer rather than the entire band as the lead singer has an important role within the narrative as well as the performance giving the Digipak and music a personal feel. Moreover, the lead singer is staring directly at the camera whilst rebelliously posing. This gives the us a laid back rebellious impression of the band and the lead singer seems confident, contrasting the protagonist of the video. Rather than having the track list at the bottom I prefer it to one side because it is clearer and more eye catching against a dark matte background. I have put up the Epitaph record label logo, the website of the band, as well as production and mixing details. This helps promote the producers, mixers, the label and the band itself. Lastly, I have put an Escape the Fate banner above the lead singers head to reinforce and remind the target audience of the bands name. I have used the same font through out my Digipak and for my magazine as it will be the bands trademark font and will enable the Digipak theme to flow.

Top Right: Via Photoshop, I have been able to merge an image of cracked glass with the perfect looking half of the protagonists reflection. This indicates that perfection of image is something she aspires to have but is unable to. I have edited the imperfect looking half of the image emphasizing on the smudged makeup, heavy eye bags and dry lips. This allows the audience to compare both the reflection against reality already indicating that the music video may be about the dilemma of image orientation. I also put a line from the lyrics underneath the image as it seemed to fit perfectly as a caption for the image. I prefer the improved version compared to my first draft as the image tells more of a story.

Top Left: The image above is of the CD + compartment and I have only changed the background blotches of blood from Red to grey. This separates the background from the CD and the colour red is more attractive therefore, directly draws attention to the CD unlike my first draft, which consisted of too much red, making it uneasy for the human eye to visualize.

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